Short on time? Jump to the Quick Reference checklist. Ready to claim? Go to My Account → Claim Cashback.

Effective Date: September 4, 2026

At HIVE, creators are rewarded for sharing genuine experiences with products purchased through the HIVE marketplace.

To receive cashback, your content must meet the following requirements. HIVE reviews submitted content to ensure that it follows these rules before approving the associated cashback claim.

1. Use Your Verified Instagram Account

Your review must be published from the same Instagram account that is verified with HIVE.

You may not:

  • Submit content from another Instagram account;
  • Use another creator's account;
  • Transfer your cashback eligibility to another person; or
  • Submit someone else's content as your own.

HIVE may reject a cashback claim if the Instagram account used for the review does not match the creator account registered and verified with HIVE.

2. Review the Product You Purchased

The content must be related to the same product purchased through HIVE.

The product must be clearly visible, mentioned, demonstrated, or otherwise identifiable in the review.

The review should be based on your actual experience with the product after receiving it.

Content that does not reasonably relate to the purchased product will not qualify for cashback.

3. Mention or Tag the Brand

You must clearly mention or tag the official Instagram account of the brand associated with the product.

The brand should be identifiable from the content or caption.

If the campaign provides specific tagging instructions, those instructions must also be followed.

4. Mention or Tag HIVE

You must mention or tag the official HIVE Instagram account in the eligible content.

The HIVE tag must remain present for the required availability period described below.

5. The Content Must Be Publicly Available

Your review must be publicly accessible on Instagram so that HIVE can verify it.

The following will generally not qualify:

  • Private-account content;
  • Close Friends Stories;
  • Deleted content;
  • Archived Posts or Reels;
  • Content restricted to selected viewers; or
  • Screenshots of content that is no longer publicly accessible.

HIVE must be able to reasonably verify the submitted content when reviewing your cashback claim.

6. Minimum Content Availability Period

To protect the value provided to participating brands and ensure that creator content remains available to the audience, eligible content must remain publicly available for the following minimum periods:

Content Type Required Availability
Instagram Story 24 hours (its normal duration)
Instagram Post At least 7 days after publication
Instagram Reel At least 7 days after publication

Instagram Post

The Post must remain publicly available for at least 7 days after publication.

Instagram Reel

The Reel must remain publicly available for at least 7 days after publication.

Instagram Story

The Story must remain publicly available for its normal 24-hour duration.

Creators should not delete, archive, hide, or restrict eligible content before completing the required availability period.

If eligible content is removed or restricted before the required period, HIVE may reject the cashback claim or, where cashback has already been approved or paid, take appropriate action according to the HIVE Cashback Policy.

7. Create Original Content

The review must be your own original content.

You may not submit:

  • Another creator's photo or video;
  • Reposted creator content;
  • Downloaded brand advertisements;
  • Copied reviews;
  • Content created by someone else and presented as your own; or
  • Previously published content where reuse does not meet the campaign requirements.

Your review should represent your own experience with the purchased product.

8. Use the Required Content Format

Your content must match the content type specified for the cashback offer.

Eligible formats may include:

  • Instagram Story
  • Instagram Post
  • Instagram Reel

For example, if a product offers cashback specifically for a Reel, submitting a Story instead will not qualify for the Reel cashback rate.

The cashback percentage may vary depending on your HIVE creator tier, product, campaign, and approved content type.

9. Be Genuine and Honest

HIVE rewards creators for sharing their genuine product experiences.

You are not required to give a positive review.

You may share both positive and negative aspects of your experience, provided that your statements are honest and not misleading.

For example, a creator may say that they liked the product but did not like its packaging or price.

HIVE's goal is to encourage authentic creator experiences, not forced positive reviews.

10. No Fake or Manipulated Content

HIVE does not accept fraudulent or manipulated content.

The following may result in rejection of a cashback claim:

  • Fake reviews;
  • Fake screenshots;
  • Edited or manipulated proof;
  • Purchased or artificially generated engagement;
  • Fake views or likes;
  • Fake followers used to obtain creator benefits;
  • Content created solely to deceive HIVE or the brand; or
  • Any other attempt to manipulate the HIVE cashback system.

HIVE may investigate suspicious activity before approving a cashback claim.

11. No Misleading Product Claims

Creators must not make false, misleading, or unsupported claims about a product.

Reviews should be based on the creator's actual experience.

Creators should not make claims about a product's performance, health benefits, effectiveness, or other characteristics that they cannot reasonably support.

The responsibility for the accuracy of statements made in the creator's content rests with the creator.

12. Cashback Claim Deadline

A creator must submit their cashback claim within 14 calendar days after the associated HIVE order is marked “Completed.”

The order completion date is the starting point for calculating the 14-day claim period.

For example:

  • Order marked Completed: September 1
  • Final day to submit the cashback claim: September 15
  • September 16 onward: The claim is late and will normally not be eligible for cashback.

The claim must be submitted through HIVE before the 14-calendar-day deadline expires.

Posting eligible content before the deadline does not extend the claim period. The creator must submit the actual cashback claim within the 14-day period.

Claims submitted after the deadline will normally be rejected.

Your claim may require:

  • HIVE order information;
  • Content type;
  • Instagram content link;
  • Screenshot or other evidence;
  • Publication information; and
  • Other information reasonably required by HIVE.

Submitting a claim does not automatically guarantee cashback. The content must first satisfy HIVE's requirements and be approved.

13. Content Must Remain Available After Submission

Submitting a cashback claim does not give you permission to immediately delete or restrict the content.

The required content availability period must still be completed.

Minimum availability:

  • Story: at least its normal 24-hour duration
  • Post: at least 7 days after publication
  • Reel: at least 7 days after publication

HIVE may conduct checks during or after the review process to confirm that the content remains available.

The 14-day cashback claim deadline and the content availability requirement are separate requirements. Meeting one does not automatically satisfy the other.

14. One Purchase, One Cashback Claim

Unless a specific campaign states otherwise, each eligible HIVE order may receive only one cashback claim.

You may not create multiple claims for the same purchase by submitting the same content or multiple versions of the same content.

HIVE may reject duplicate or suspicious claims.

15. Changes to Your Content

After submitting a cashback claim, you should not remove required information from the content.

This includes:

  • Brand tag;
  • HIVE tag;
  • Product information; or
  • Other campaign-required elements.

If required elements are removed before the minimum availability period ends, the content may no longer qualify for cashback.

16. HIVE Review and Approval

HIVE reserves the right to review submitted content before approving cashback.

HIVE may check:

  • Whether the creator account is verified;
  • Whether the correct product was reviewed;
  • Whether the brand was mentioned or tagged;
  • Whether HIVE was mentioned or tagged;
  • Whether the content is publicly accessible;
  • Whether the content meets the required format;
  • Whether the minimum availability requirements are satisfied;
  • Whether the content appears original and genuine; and
  • Whether the cashback claim follows the applicable campaign rules.

HIVE may request additional information or evidence where reasonably necessary.

17. Rejection of a Cashback Claim

A cashback claim may be rejected if:

  • The content does not meet HIVE's requirements;
  • The wrong Instagram account was used;
  • The product cannot be identified;
  • The brand was not properly mentioned or tagged;
  • HIVE was not properly mentioned or tagged;
  • The content was not publicly available;
  • The content was removed before the required period;
  • The content was not original;
  • The content appears fraudulent or manipulated;
  • The wrong content type was submitted;
  • The claim was submitted more than 14 calendar days after the associated order was marked “Completed”;
  • The creator violated HIVE policies; or
  • Other applicable campaign requirements were not satisfied.

Where appropriate, HIVE may allow a creator to correct an issue before making a final decision.

18. Cashback After Approval

Cashback is processed only after the applicable content and claim have been successfully reviewed and approved.

Approval of a cashback claim does not necessarily mean that the creator can immediately remove or modify the content.

The minimum availability requirements continue to apply after approval.

If HIVE later determines that the content was removed, restricted, manipulated, or otherwise made ineligible before the required period, HIVE may review the cashback approval and take appropriate action under the applicable HIVE policies.

19. Violation of Review Rules

If a creator repeatedly violates these rules, HIVE may take additional action, including:

  • Rejecting cashback claims;
  • Cancelling pending cashback;
  • Suspending creator benefits;
  • Requiring additional verification;
  • Downgrading or reviewing creator status; or
  • Suspending or terminating the HIVE account.

Serious or fraudulent violations may result in immediate action.

20. HIVE's Right to Update These Rules

HIVE may update these Approved Review Rules from time to time to improve the creator program, protect participating brands, prevent abuse, or comply with applicable laws and platform requirements.

Any updated version will be published on the HIVE website with the applicable effective date.

Campaign-specific requirements may also apply in addition to these general rules.

Quick Reference

Before submitting your cashback claim, make sure:

  • You used your verified Instagram account
  • You reviewed the product purchased through HIVE
  • The product is clearly identifiable
  • The brand is mentioned/tagged
  • HIVE is mentioned/tagged
  • Your content is publicly available
  • Your content is original and genuine
  • You used the required content format
  • Story remains available for 24 hours
  • Post/Reel remains available for at least 7 days
  • You did not use fake or manipulated content
  • You submitted your cashback claim within 14 calendar days after the order was marked “Completed”

Remember

HIVE rewards authentic experiences—not forced positive reviews.

If your review meets the requirements and honestly reflects your experience with the product, you can submit your cashback claim for review.

Shop. Share. Get Rewarded.

Last Updated: September 4, 2026